MCDONALD’S HAPPY MEAL X MID-AUTUMN FESTIVAL

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In this project, I was inspired by the Moon Festival, a time for family reunions which is also known as the Children's Holiday in Vietnam. This festival usually happens on the August 15th of the lunar month. In the festival, children will have a lantern parade holding lanterns that glow to ward off evil spirits and bad luck. These rooted pieces of memory urge me to resemble the beautiful lights and family reunion using vibrant wavy lines interwoven and interacting into the Happy Meal Branding design.

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